ABOUT
SierraLV
PROPERTY MANAGEMENT AND REALTY
IT'S A RECIPE FOR SUCCESS...YOURS AND OURS!
Uniquely qualified to provide unparalleled customer service elevated by genuine concern, SierraLV brings together a rare
blend of talented, dedicated people, state-of-the-art technology, and old-fashioned values to offer an unprecedented array of real estate services.
Highlighted by personalized, face-to-face service our unified goal is to provide you with the knowledge and tools that will help ensure your path to wealth accumulation through real estate investments. As your steward we bring our accumulated experience and time-proven methods to give you the attention and dedication that leads to success.
Our ultimate goal is to forge a long-term relationship with you as we learn about your unique needs and situation. As property managers we seek to find solutions while sustaining consistent communications between you and your tenant to ensure a positive and profitable experience for you, and a long retention rate among renters. Whether you are seeking investment or personal real estate purchases or have a property you would like a partner to preserve and manage for you, you can rest assured, we will always put your best interests first as we move towards a bright future.
Allyson Ashihara
Broker/Owner
Founder of SierraLV
allyson@sierralasvegas.com
Broker Lic# B.1003308.LLC
PM# .0166264.BKR
Born and raised on the Big Island of Hawaii, Allyson Ashihara has always carried a deep passion and driving desire to help others. Nearly 20 years ago, she relocated to Las Vegas and began her career in commercial real estate marketing, which eventually led her to discover her true calling in property management.
With five years of commercial property management and leasing experience, Allyson expanded into residential real estate, where she found a new passion that perfectly aligned with her commitment to service. She has since helped numerous clients build long-term wealth through strategic investment property ownership. Her meticulous attention to detail, strong market knowledge, and dedication to exceptional customer service allow her to effectively guide and protect her clients’ investments.
Allyson is the Broker of SierraLV Property Management. She originally partnered with Paul Pineda to start the company, sharing a vision of building a firm centered on integrity, care, and genuine client relationships. Tragically, Paul passed away in July 2025. Following his passing, Allyson assumed sole leadership of the company, continuing the same passion and vision they both dreamed of, truly caring about their clients and the people with whom they do business.
Today, Allyson has developed a unique and strategic management style, implementing
forward-thinking practices that provide her clients with meaningful advantages in today’s ever-changing real estate market. Her mission remains simple: to protect her clients’ investments while delivering service rooted in trust, transparency, and long-term partnership.
Jenny Oher
Accounting & REALTOR
Lic# S.0204778
®
An integral member of our accounting team, Jenny Oher radiates a bright, sunny personality that’s as welcoming as the Big Island of Hawaii, where she was born and raised. Jenny may have left her tropical home to study accounting at UNLV, but she has remained true to the lessons and values she learned as a child.
Industrious and hardworking, Jenny is a dedicated financial sleuth, adhering to best practices in every endeavor. Now also SierraLV’s newest agent, Jenny is excited to contribute to the team by assisting clients with both buying and leasing, bringing her strong work ethic and people-first mindset into every transaction.
Jeff Simmons
Field Operations
Specialist
With an extensive and impressive background that includes everything from graphic design to results-generating real estate marketing to unique web design, Jeff Simmons fills an eclectic place on the ever-growing SierraLV team.
Playing a vital and integral role in the Las Vegas real estate community since early 2005, Simmons has proven to be a marketing and business development genius, helping to expand companies such as CBRE, Prudential, and Sun Commercial real estate firms as well as creating an impressive catalog of marketing materials and a robust website for Cushman & Wakefield.
Simmons steps into his new role at SierraLV bringing this vast experience and helping to further launch company awareness throughout the city, state, and even the world.
Faye Garcia
Assistant Property Manager
Faye Garcia is a Property Management Assistant at SierraLV Property Management and Realty. Born and raised in Hilo, Hawaii, she brought her island spirit with her when she moved to Seattle in 2001, eventually settling in Las Vegas, where she has called home for nearly 20 years.
In her role, Faye keeps SierraLV running smoothly coordinating tenant communications, managing maintenance requests, and ensuring daily operations stay on track. Her sharp attention to detail, combined with her approachable nature, helps create positive, lasting experiences for both tenants and property owners.
Guided by a warm, welcoming aloha spirit, Faye supports her team, clients, and company with genuine care, making everyone she works with feel valued, respected, and right at home.
Andrea Mariano
Operations Coordinator
Andrea Mariano serves as an Operations Coordinator, bringing dedication, organization, and a strong sense of community to her role in property management. She pursued her college education as a scholar, completing two years in the Bachelor of Science in Accountancy program and two years in the Bachelor of Science in Accounting Information Systems program at Don Honorio Ventura State University, now Pampanga State University.
Born and raised in the Philippines, Andrea embraces the rich cultural values of unity, resilience, and hard work that shape her approach to both life and profession. These values guide her commitment to supporting diverse communities with respect, integrity, and genuine care.
In her role, Andrea focuses on fostering positive relationships and ensuring smooth operations while serving diverse communities. She believes that property management goes beyond daily tasks. It is about creating welcoming environments where people feel connected, respected, and at home.
Patrick Pineda
Marketing Manager
Patrick has over 20 years of extensive experience in marketing and design, developing comprehensive branding strategies and optimizing product placement across digital and retail channels. He first started his career as a lead corrugated package designer at KapStone Paper in Oakland, California where he designed packages for companies such as Sterling Vineyards, Microsoft, Nabisco, Adidas, and Hasbro. After relocating to Vegas in 2000, his design career became more focused towards trade shows and the entertainment industries, designing custom interactive exhibits and trade show brands at GES Exposition Services for clients such as CES, SEMA, the JCK Jewelry Show, and many more.
After gaining additional skills in AI integrated SaaS platforms, digital marketing, Search Engine Optimization (SEO) and branding, he found his passion in corporate branding and product design.
In Loving Memory Of
Paul Pineda
With heavy hearts, we remember Paul Pineda, the visionary founder of SierraLV, whose unexpected passing leaves an irreplaceable void in our real estate community. Paul built this company from nothing more than a dream and an unwavering commitment to old-fashioned values, transforming it into the trusted enterprise we know today through sheer determination and his belief that a man’s word is his bond. His mechanical engineering background brought precision to every deal, while his naturally warm personality and famous “aloha smile” made clients feel like family from the very first handshake. Paul wasn’t just a serious businessman—he was a devoted husband, loving father of three, and proud companion to his beloved dog Oreo, who brought the same care and protection he showed his own family to every property he represented. Though we have lost an extraordinary leader whose roots ran deep in tradition yet embraced innovation, Paul’s legacy of integrity, warmth, and genuine stewardship will continue to guide SierraLV and inspire all who were fortunate enough to know him.